Bizgrowth Ninja
D2C PROFIT AUDIT

Your Brand Has a Profit Leak. Let's Find It.

We audit your entire D2C operation. Ads, website, funnel, analytics, and logistics. You get a 30+ page diagnostic report, a 90-minute recorded strategy session, and a 90-day execution roadmap.

Most brands find ₹3–10L/month in recoverable margin. You keep that finding. Whether we work together or not.

₹20,000. One time.Fully offset against retainer month 1 if you continue with us.

For Shopify brands doing ₹10L–₹2Cr/month. India only. Not a discovery call. Not a free consultation. A real diagnostic.

This audit is for you if:

  • You run a Shopify brand doing ₹10L–₹2Cr/month
  • Your ROAS looks acceptable but your margins don't match
  • RTO is above 20% and you don't know exactly why
  • You're spending on ads but can't tell what's working at the order level
  • You have multiple vendors and no single view of your P&L
  • You've hit a ceiling and don't know if the fix is ads, website, or operations

Not for brands below ₹10L/month, non-Shopify stores, or brands looking for free advice.

WHAT WE AUDIT

Five areas. One complete picture.

Most audits cover ads and stop there. Ours doesn't. Your profit problem rarely lives in just one place.

PERFORMANCE MARKETING

Meta Ads account structure, campaign architecture, ad set targeting, creative fatigue, budget allocation, ROAS vs. net contribution margin, spend efficiency by funnel stage.

What we look for: Money burning in the wrong places. Audiences you should be killing. Creatives that appear to work but don't when RTO is factored in.

SHOPIFY STORE & CRO

Homepage, collection pages, product pages, checkout flow, mobile experience, page speed, trust signals, upsell structure, cart abandonment rate.

What we look for: Drop-off points costing you conversions. Trust gaps blocking purchase. Checkout friction you've stopped noticing.

ACQUISITION & RETENTION FUNNEL

WhatsApp and email flows (or lack of), abandoned cart sequences, post-purchase flows, win-back cadence, repeat purchase rate, LTV by acquisition channel.

What we look for: Revenue your existing customer base should be generating but isn't. Automation gaps bleeding CAC.

DATA & PROFIT VISIBILITY

What you're tracking vs. what you should be tracking. Shopify analytics, Meta reporting, order-level margin visibility, RTO cost attribution, COD vs. prepaid split by channel.

What we look for: Whether you actually know your real ROAS after returns, RTO, and COD handling. Most brands don't.

FULFILMENT & OPERATIONS

Shipping partner performance, NDR handling process, RTO rates by courier and pincode, COD remittance cycle, delivery SLA compliance, returns management.

What we look for: Hidden logistics costs eating margin. NDR leakage. Courier partnerships that are costing you more than they save.

WHAT YOU GET

The deliverables. Specific. Yours to keep.

30+ PAGE AUDIT REPORT

Structured findings across all five areas. Each issue documented with evidence, estimated margin impact, and a fix. Not a generic template. Specific to your brand, your numbers, your stack.

90-MINUTE RECORDED STRATEGY SESSION

We walk through every finding together. You ask questions. We answer them. The session is recorded. Yours to refer back to and share with your team.

90-DAY EXECUTION ROADMAP

Prioritized by margin impact. What to fix first, what to fix next, what to ignore. Sequenced for a 4-person team, not a 40-person agency.

ONE FOLLOW-UP Q&A (14 DAYS POST-DELIVERY)

A single async Q&A within 14 days of report delivery. Clarifications only. Not a second audit.

You keep the findings. The decision is yours.

The audit is a standalone deliverable. You're not obligated to anything.

If you want to continue. Whether that's ads management, a Shopify rebuild, or full-stack retainer. The ₹20,000 audit fee is fully offset against your first retainer month.

It doesn't expire. It doesn't require an immediate decision.

If you're ready to execute and want us to run it. We talk. If you're not, the roadmap is yours to take to whoever you want.

₹20,000. One time.

  • · 30+ page audit report
  • · 90-minute recorded strategy session
  • · 90-day execution roadmap
  • · 14-day async Q&A window

Turnaround: 7–10 business days from kickoff call.

Fully offset against retainer month 1. No expiry.

Payment secures your audit slot. Kickoff call scheduled within 48 hours.

15

If you move to ads. You get a 15-day trial.

Every ads retainer starts with a 15-day performance trial. 50% advance on signing. 50% due on day 15. Only if you want to continue. Full refund if you're not satisfied. So the risk of continuing is as low as the risk of starting.

Questions we actually get asked.

Is this a sales call disguised as an audit?

No. The audit is a real diagnostic · 30+ pages of findings specific to your brand. We don't run generic audits designed to sell you the retainer. The findings stand on their own. Whether you work with us after is your call.

How long does it take?

7–10 business days from the kickoff call. We need access to Meta Ads Manager, Shopify admin, and your analytics. Kickoff call is within 48 hours of payment.

What access do you need?

Read-only access to Meta Ads Manager and Shopify admin. View access to any analytics tools you use (GA4, Clarity, etc.). No write access required at audit stage.

What if I'm already working with another agency?

That's fine. The audit isn't a judgment on whoever ran your account before. It's a read of what your data is actually showing right now. You get a clear picture of where the margin is and what the next moves are.

What if I'm not ready for a retainer?

Then you take the roadmap and execute it yourself or with whoever you want. The ₹20,000 offset stays open. It doesn't push you into a commitment.

Do you work with brands outside India?

The audit is currently structured for India-based Shopify brands (INR pricing, COD operations, Indian logistics context). Global version is in development.

You already know something's off. This tells you exactly what.

₹20,000 for a complete diagnostic of your D2C operation. Offset against retainer. No lock-in required.

Limited slots per month. Shopify brands doing ₹10L–₹2Cr/month only.